What’s it all about?

Some things make you feel old. Meeting Martijn Lammers, and fellow C0-Founder and CEO Lex Hoefsloot at their Eindhoven site was just one such thing. Martijn, at 28 years old is one of the ‘oldies’ in the founding team. Their soon to be launched (June 19) solar powered car is amazing to see (It’s beautiful, I got a sneak peek) and more so given it has been created by a very young team with no automotive sector experience. We discuss the start-up journey and challenges to get to this point.

About our guest

Martijn Lammers is one of the founders of Lightyear, he is currently responsible for strategy. After having won the World Solar Challenge with a team of students, and gradating his masters in industrial design from Eindhoven University of Technology, he founded Lightyear with a team of 5 aiming to accelerate the adoption of electric cars. More specifically, Lightyears mission is to provide clean mobility for everyone. Their first car, Lightyear One, is an ultra-efficient car with solar cells integrated in the hood and roof of the car.  Due to its efficiency, Lightyear One is partly self-sufficient, and can be charged by normal outlet at any other time ensuring it can independent of charging infrastructure. Lightyear One is in an exclusive segment costing €119.000 before taxes, enabling Lightyear to deliver a truly ground breaking product and developing the necessary  technology to match

Lightyear is working with a team of 130 people based in Helmond, the Netherlands combining young and experienced A-players to form a strong team capable of achieving Lightyear’s mission. Lightyear is currently in the process of building its first full prototype, to be completed in the second half of this year. The launch of this prototype will also be Lightyears launch to the public. Since the inception of Lightyear, there has also been a focus on the commercial validation of the concept as well resulting in over 80 Lightyear One’s to be reserved and paid for. This group of ambassadors forms a strong backbone of Lightyears success so far.

Martijn Lammers on Linked In https://www.linkedin.com/in/martijn-lammers-70131b18/

Lightyear on Linked In https://www.linkedin.com/company/lightyear.one/

Lightyear Cars on Twitter https://twitter.com/lightyear_cars

Lightyear website  https://lightyear.one/

Lightyear on Instagram https://www.instagram.com/lightyear_cars/

Lightyear on FaceBook https://www.facebook.com/lightyear.cars/

News stories discussed this week

Introduction to Lightyear on YouTube https://www.youtube.com/watch?v=d_QAWVUoZFg

The Lean Start-up- Eric Ries https://www.amazon.co.uk/gp/product/0670921602/ref=dbs_a_def_rwt_bibl_vppi_i0

Design driven innovation – Roberto Verganti https://www.amazon.co.uk/gp/product/1422124827/ref=dbs_a_def_rwt_bibl_vppi_i1

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